The second assertion has to do with a publisher's right to block users who won't agree to be tracked. What they won't be able to do is track us without our permission and use data derived from spying on us. It is not 'data' that will be regulated, it is the means by which certain data is collected - involuntary tracking, or spyware. If this regulation is enacted they will still use data to make decisions about online advertising. First of all, all advertising is 'data-driven.' Advertisers have used data for decades to make media decisions about TV, radio, print and every other advertising medium. However, the letter then goes on to put forward two deceptive arguments.ДЇirst they imply that without 'data-driven' advertising the revenue to publishers will dry up. Publishers could not exist solely on the payments they get from users. The letter claims that most of the stuff we like about the web, including news, is made possible by the revenue publishers get from advertising. 'ePrivacy Regulation threatens data-driven advertising business model of European press publishers and other online media and services.'Д«efore we talk about what's wrong with this assertion, let's talk about what the letter gets right. I have posted the letter here if you'd like to read it. A consortium of advertising, marketing and media companies sent a misleading and disingenuous letter to the members of the European Parliament attacking one of the core points of the ePrivacy Regulation. Last week, another shot in this battle was fired. In other words, it will make it hard for them to track us all over the web and collect, exploit, and sell the information they are harvesting without our explicit consent or knowledge. If adopted the ePrivacy Regulation, along with the GDPR (General Data Protection Regulation) will make it much harder for online marketers and media in the European Union to collect personal private information about users without prior consent. Last night, as if the world had not turned Macbethian and topsy-turvy with foul fair and fair foul, the Yankees played in the Bronx, near the stadium of my youth-the one called 'The House that Ruth Built.' Now, that stadium destroyed, the Yankees play in 'The House the Taxpayers Built that only the Rich can Afford.'Д«ut still, I'm sure, little boys are careening through their tilted little neighborhoods, running to school, and wearing Yankee jackets against the cold, dreaming of being Didi Gregorius or Aaron Judge, Mickey Mantle, like so much else, disappeared deep into memory.ДЄ few weeks ago, in a blog post entitled ' The Battle Of The Century, ' I wrote about the lobbying battle that is brewing over the EU's proposed ePrivacy Regulation. What bothered me as I ran home from school shivering wasn't that I was cold-what bothered me was that my mother had been right, and I knew that the Yankee jacket would be put away for some months, until Persephone's pomegranate seeds bloomed again and golden-fingered Spring was upon us. I ran home, freezing in my light windbreaker, with the temperatures in the low 30s. But while I was in school, dark clouds rolled in and the temperatures dropped like a stone. All was fine as I ran to school kicking a can or a rock the whole way. The jacket was perfect for temperatures in the low-60s or high-50s, but one day, I prevailed upon my mother to let me wear my prized Yankee jacket into November. We were certain this jacket would,В on our day to wear it, turn mere boys into Yankees. My brother and I were sure that this jacket had magical properties, that somehow it would gird us with super-human Mickey-Mantle-like strength and ability. These were the fading days of the Yankees' greatness, when they still had immortals on their squad, like Whitey Ford, Yogi Berra and, of course, the most-immortalestВ of all Mickey Mantle.

Fred would get it on even days, me on odd. My mother tossed nickels around like manhole covers and rather than buying each of us a jacket, my brother and I, separated by just one grade and only a couple of inches, were meant to share the garment. I remember when I was a kid when the weather started turning chilly around the start of the school year, my old lady bought me and my brother a light nylon windbreaker at Korvettes with the word 'Yankees' in Yankee-script emblazoned in white across its Navy-blue front.

In other words, the weather (now that it is mid-October) is finally seasonable. The temperature dropped about 25 degrees from yesterday to today, from about 70 degrees to 45 degrees.

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